Karavanstop is a rest stop located in Hong Kong International Airport. Karavanstop serves Hong Kong craft beer, coffee and snacks. We were commissioned to create the identity.

 
 
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Identifying with the restless traveller

The identity system is made of a flexible series of graphic elements. We created a primary logotype, a circular lockup, icon, list with arrow template, bold but restricted colour palette and typography usage.

 
 
 
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Client: Karavanstop
Discipline: Brand Strategy, Visual Identity System
Year: 2018

 
 
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