A modern twist on a corporate identity
Courtyard Corporation are a company with diverse business interests. Based in Hong Kong, they have projects in multiple industries including real estate developments in China and Australia, F&B projects in China, and consumer electronics in Europe.
Courtyard Corporation approached BrandCraft to create a visual identity that brings together all of their investments under a single, holistic identity. As the Courtyard Corporation logo will be used alongside their sub-brands, it was important to create a humble identity that could work simply and effectively.
Ideation & design
We created a primary logotype, and a secondary icon from a hand-carved stone stamp.