RPSA is a family of French origin based in Hong Kong. The family have been based in Asia for over a decade and came to us to design an identity for their business and social communications.
Service - Strategy, Visual identity
Client - Romain Aubert
Year - 2017
Within the brand identity, the client wished to reflect particular images of their home in France, their family history of sailing, shipping, travel, combined with an Asian nuance.
The crest is designed to abstractly represent an olive tree and it's roots, a ships hull and the waves of the ocean.